Here is Xcel Lead Generation – Instapage Review.
Introducing a well-optimized landing page could be difficult. You need to go back-and-forth with some designer and, oh yeah, pay a considerable amount of cash … is that always the case?
Not any longer.
Now, you have all types of tools required to assist you to construct a landing page, rich in features, without having to know a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or PPC campaigns, one needs much better landing pages.
And for that, you require a tool like Instapage.
Intrigued? Good. Have a look at this review to see if Instapage is the ideal fit for you.
In the description of the product, about 200 templates are stated to be available for you to select from. But in reality, we found there to be only 80.
Some of the existing alternatives are not complete landing pages. For example, the “Thank You” template isn’t a complete landing page choice.
However, while you may not have the ability to obtain as many templates as stated, those that are available to you are of high quality and cover a broad spectrum of goals that will help you.
One function that we liked in this element is the filters. When utilizing the filters, it is pretty simple to narrow down the exact filter that you desire as you produce a new landing page.
The Drag-And-Drop Landing Page Editor
You could start with a blank canvas or with one of the templates, and the Instapage editor would give you the flexibility to personalize your landing page.
In fact, freedom needs to be the keyword when describing the Instapage landing page editor.
As compared to even the most advanced WordPress page builders, the Instapage page builder lets you position your components wherever you desire on the page. Instead of being set up with a column and row-based structure or a grid design, you’re free to move the items on your page anywhere on the canvas.
Total creative liberty and an absence of constraints can be overpowering. So, to help to combat this, Instapage shows practical grids and markers as you move items around the page, which offers you a simple method to line up your page components if you want to do so.
One noteworthy function of the page builder is that as you move an item around, the distance between that item and the other page content is shown, providing perfectionists a hassle-free way to place their page components.
You can quickly personalize the elements that make up your pages through Instapage.
If you’re going to be building-up numerous landing pages, be it on your own or your customers, Instapage offers an excellent timesaving feature that you might value.
That feature is called Instablocks, and it allows you to build a library of reusable blocks or assets that you can integrate into any of your landing pages.
For instance, you could make a custom testimonials block that includes positive feedback from your users, and then save it as an Instablock. Then, whenever you’re developing a landing page needing testimonials, you can rapidly place that Instablock into the page.
You could likewise use Instablocks for making calls-to-action, page headers, footers, and anything else you can create with Instapage that you might want to use on a number of pages.
Furthermore, Instapage also offers a different selection of Instablock templates for you to utilize as starting points for your own assets.
Landing Page Widgets
Utilizing the Instapage widgets, you can quickly put in a variety of components into your landing page designs. To add one to your page, simply click one of the widget icons on the sidebar menu of the editor, and it’s quickly dropped onto the canvas.
You can then move it around the page and start editing its content and appearance. You can likewise specify the action linked with a widget, such as defining what takes place when someone clicks a button.
While there are some effective alternatives, the widget selection has to be the weakest aspect of Instapage, especially compared with WordPress page builders such as Divi builder and Elementor.
Utilizing an advanced WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can include ready-made pricing tables, sliders, reviews, and much more items to your pages. Nevertheless, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages produced by Instapage are all mobile-friendly. Nonetheless, you can change to the mobile view of a page you’re editing, and after that make changes that only mobile users will see.
So, if the idea of showing slightly different versions of your landing pages depending upon whether your visitors are using a desktop device or a mobile phone sounds attractive to you, Instapage does include this functionality.
However, you can’t rather produce two completely different versions of a page. Rather, you can just hide components you don’t want your mobile users to see.
The Instapage page builder makes the cut for us.
Along with an easy to use interface, it provides you enormous flexibility when it pertains to positioning items, while also offering practical assistance if you want to align your page aspects exactly.
The lack of widgets or pre-built parts is disappointing, but you can create most items yourself and then save them for later.
Tracking, Testing and Reporting
Having actually published a landing page, you can begin observing how it’s performing. One of the choices is to utilize the integrated heatmap tool to view what your visitors have been doing while viewing your pages.
In case your landing page isn’t generating as many leads as you had anticipated, the heatmaps might let you know of any potential concerns, such as buttons that your visitors might not be recognizing.
These are mostly forms or buttons that are too far down the page, not in view from where most of your audience is scrolling to.
In addition to heatmaps, you can likewise take a look at the conversion rates of your pages and other analytics information to help you predict their effectiveness.
Google Analytics integration offers you even more insight into the performance of your pages.
For you to get back at more conversions out of your visitors, Instapage permits you to run A/B tests on your landing pages, too.
Using the controls, you can create a copy of a landing page, and then customize the new variation of the page, such as altering the call to action.
The tool will then show the various variations of your page to your visitors to see which one performs the best.
Now let’s talk about one of the most important aspect that’ll probably identify your take on this tool: the price.
Instapage offers 2 pricing tiers.
The first level, the Business plan, is $149/ month if you pay annually and consists of the most basic functions like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The 2nd level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your cash?
If you blog casually, utilizing only one or two landing pages, probably not.
However, if you’re a dedicated online marketer or entrepreneur who’s constantly running different promos, or if you’re running a business or marketing team, then I believe Instapage is absolutely worth a try.
Yes, it can be a substantial cost. However it is justifiably better than much of the more affordable options … if you really use the more advanced functions to your advantage.
- True drag and drop builder that does not restrict you in any way
- A vast number of design templates, the majority of which are attractive.
- Easy A/B testing
- Integrated analytics and conversion goals
- Lots of integrations with well-liked email marketing services
- Hosted asset delivery for simple lead magnets
- Permits you to edit the mobile version of your page
- Primarily, the cost. The features are admirable, however they don’t come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the most inexpensive plan. This makes Instapage even mores
- The widget list is a little small. For instance, it would be handy to have a devoted pricing table widget.
All things considered, Instapage is a great choice for those needing to assemble quick, professional landing pages.
It delivers high-quality pages in a simple-to-use format, that makes it ideal for both newbies and more skilled page designers.
And though its extra features will cost more, they absolutely work to boost the experience.
Using A/B testing and heatmaps will help guide your strategy and production, and conversion goal tracking will let you understand if you’re on track.
The core of this, however, is that if your goal is better landing pages, you can’t go wrong with Instapage.
Though it’s not the most desirable choice in terms of money, but if you desire a high-powered, optimization-oriented landing page builder, we do not think Instapage will disappoint you.
Thanks for reading Xcel Lead Generation – Instapage Review.