Here is Top Lead Generation Tools – Instapage Review.
Introducing a well-optimized landing page could be difficult. You need to go back-and-forth with some designer and, oh yeah, pay a substantial amount of money … is that always the case?
Not any longer.
Now, you have all kinds of tools required to help you to build a landing page, rich in features, without having to understand a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or Pay Per Click campaigns, one requires much better landing pages.
And for that, you need a tool like Instapage.
Intrigued? Good. Have a look at this review to see if Instapage is the right fit for you.
In the description of the product, about 200 templates are said to be available for you to select from. However in reality, we found there to be just 80.
A few of the existing options are not complete landing pages. For instance, the “Thank You” template isn’t a complete landing page choice.
Nonetheless, while you might not be able to obtain as many templates as mentioned, those that are readily available to you are of high quality and cover a broad spectrum of objectives that will help you.
One feature that we liked in this element is the filters. When utilizing the filters, it is pretty simple to narrow down the exact filter that you desire as you produce a brand-new landing page.
The Drag-And-Drop Landing Page Editor
You might begin with a blank canvas or with one of the design templates, and the Instapage editor would offer you the freedom to customize your landing page.
In fact, flexibility has to be the keyword when describing the Instapage landing page editor.
As compared to even the most innovative WordPress page builders, the Instapage page builder lets you position your components wherever you want on the page. Instead of being set up with a column and row-based structure or a grid layout, you’re free to move the items on your page anywhere on the canvas.
Total creative liberty and a lack of constraints can be overpowering. So, to assist to combat this, Instapage reveals handy grids and markers as you move items around the page, which gives you an easy method to line up your page components if you want to do so.
One noteworthy function of the page builder is that as you move an item around, the distance between that item and the other page content is displayed, offering perfectionists a trouble-free way to place their page components.
You can easily tailor the components that comprise your pages through Instapage.
If you’re going to be building-up multiple landing pages, be it on your own or your customers, Instapage offers a great timesaving function that you may value.
That feature is called Instablocks, and it allows you to develop a library of reusable blocks or assets that you can integrate into any of your landing pages.
For example, you might make a custom testimonials block that includes favorable feedback from your users, and then save it as an Instablock. Then, whenever you’re developing a landing page requiring testimonials, you can quickly place that Instablock into the page.
You might also use Instablocks for making calls-to-action, page headers, footers, and anything else you can develop with Instapage that you might wish to use on numerous pages.
Additionally, Instapage also provides a different selection of Instablock templates for you to use as starting points for your own assets.
Landing Page Widgets
Utilizing the Instapage widgets, you can quickly put in a variety of aspects into your landing page designs. To include one to your page, simply click one of the widget icons on the sidebar menu of the editor, and it’s immediately dropped onto the canvas.
You can then move it around the page and start editing its content and look. You can likewise specify the action linked with a widget, such as defining what takes place when somebody clicks on a button.
While there are some effective options, the widget selection needs to be the weakest element of Instapage, especially compared with WordPress page builders such as Divi builder and Elementor.
Utilizing a sophisticated WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can include ready-made pricing tables, sliders, testimonials, and a lot more items to your pages. However, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages produced by Instapage are all mobile-friendly. Nevertheless, you can change to the mobile view of a page you’re modifying, and after that make changes that just mobile users will see.
So, if the idea of showing slightly different variations of your landing pages depending on whether your visitors are using a desktop device or a mobile phone sounds enticing to you, Instapage does include this functionality.
Nevertheless, you can’t quite produce two totally different variations of a page. Rather, you can just conceal components you do not want your mobile users to see.
The Instapage page builder makes the cut for us.
In addition to an easy to use interface, it offers you immense freedom when it concerns positioning items, while likewise using valuable assistance if you want to align your page elements precisely.
The lack of widgets or pre-built elements is disappointing, however you can create most items yourself and then save them for later on.
Tracking, Testing and Reporting
Having actually published a landing page, you can begin observing how it’s performing. One of the choices is to use the built-in heatmap tool to view what your visitors have been doing while seeing your pages.
In case your landing page isn’t generating as many leads as you had expected, the heatmaps might let you know of any prospective issues, such as buttons that your visitors might not be recognizing.
These are primarily forms or buttons that are too far down the page, not in view from where most of your audience is scrolling to.
Together with heatmaps, you can likewise have a look at the conversion rates of your pages and other analytics data to assist you predict their effectiveness.
Google Analytics integration gives you a lot more insight into the performance of your pages.
For you to get back at more conversions out of your visitors, Instapage permits you to run A/B tests on your landing pages, too.
Using the controls, you can create a copy of a landing page, and then customize the new version of the page, such as changing the call to action.
The tool will then show the different versions of your page to your visitors to see which one performs the very best.
Now let’s talk about one of the most crucial factor that’ll most likely identify your take on this tool: the price.
Instapage offers 2 pricing tiers.
The very first level, the Business plan, is $149/ month if you pay annually and includes the most standard functions like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The 2nd level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your cash?
If you blog casually, utilizing only one or 2 landing pages, most likely not.
However, if you’re a dedicated online marketer or business owner who’s always running various promotions, or if you’re running a business or marketing team, then I believe Instapage is absolutely worth a try.
Yes, it can be a hefty cost. But it is justifiably better than a lot of the less expensive options … if you really utilize the more advanced functions to your benefit.
- True drag and drop builder that doesn’t restrict you in any way
- A vast number of design templates, the majority of which are attractive.
- Simple A/B testing
- Integrated analytics and conversion objectives
- Lots of integrations with favored email marketing services
- Hosted asset delivery for easy lead magnets
- Allows you to edit the mobile version of your page
- Mainly, the price. The functions are exceptional, however they don’t come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the most inexpensive plan. This makes Instapage much mores
- The widget list is a little small. For instance, it would be useful to have a dedicated pricing table widget.
All things considered, Instapage is an excellent choice for those needing to assemble fast, professional landing pages.
It delivers top quality pages in a simple-to-use format, which makes it perfect for both novices and more experienced page designers.
And though its additional functions will cost more, they definitely work to boost the experience.
Making use of A/B testing and heatmaps will help guide your strategy and production, and conversion objective tracking will let you know if you’re on track.
The essence of this, however, is that if your objective is much better landing pages, you can’t fail with Instapage.
Though it’s not the most desirable choice in terms of money, but if you desire a high-powered, optimization-oriented landing page builder, we do not believe Instapage will dissatisfy you.
Thanks for reading Top Lead Generation Tools – Instapage Review.