Here is Lead Generation Using Seo – Instapage Review.
Introducing a well-optimized landing page could be strenuous. You have to go back-and-forth with some designer and, oh yeah, pay a considerable amount of money … is that always the case?
Now, you have all types of tools needed to assist you to build a landing page, rich in features, without needing to know a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or PPC campaigns, one requires better landing pages.
And for that, you need a tool like Instapage.
Intrigued? Excellent. Have a look at this review to see if Instapage is the best fit for you.
In the description of the product, about 200 templates are said to be readily available for you to select from. However in reality, we discovered there to be just 80.
Some of the existing choices are not full landing pages. For example, the “Thank You” design template isn’t a complete landing page option.
Nevertheless, while you might not have the ability to obtain as many templates as stated, those that are available to you are of high quality and cover a broad spectrum of objectives that will assist you.
One feature that we liked in this aspect is the filters. When making use of the filters, it is pretty easy to narrow down the exact filter that you want as you develop a new landing page.
The Drag-And-Drop Landing Page Editor
You could begin with a blank canvas or with one of the templates, and the Instapage editor would provide you the freedom to customize your landing page.
In fact, freedom needs to be the keyword when describing the Instapage landing page editor.
As compared to even the most advanced WordPress page builders, the Instapage page builder lets you position your elements anywhere you desire on the page. Instead of being configured with a column and row-based structure or a grid layout, you’re free to move the items on your page anywhere on the canvas.
Total creative liberty and an absence of restrictions can be overpowering. So, to help to combat this, Instapage reveals useful grids and markers as you move items around the page, which provides you a simple method to line up your page components if you wish to do so.
One noteworthy function of the page builder is that as you move an item around, the distance in between that item and the other page content is shown, providing perfectionists a hassle-free way to place their page elements.
You can easily personalize the components that comprise your pages through Instapage.
If you’re going to be building-up several landing pages, be it on your own or your clients, Instapage offers a fantastic timesaving feature that you might appreciate.
That function is called Instablocks, and it allows you to build a library of reusable blocks or assets that you can integrate into any of your landing pages.
For example, you could make a custom testimonials block that includes positive feedback from your users, and then save it as an Instablock. Then, whenever you’re creating a landing page needing testimonials, you can rapidly place that Instablock into the page.
You could also utilize Instablocks for making calls-to-action, page headers, footers, and anything else you can develop with Instapage that you might want to use on a number of pages.
Furthermore, Instapage also provides a varied selection of Instablock templates for you to use as beginning points for your own assets.
Landing Page Widgets
Using the Instapage widgets, you can quickly put in a range of aspects into your landing page designs. To include one to your page, just click on one of the widget icons on the sidebar menu of the editor, and it’s quickly dropped onto the canvas.
You can then move it around the page and begin modifying its content and look. You can likewise specify the action related to a widget, such as specifying what happens when somebody clicks on a button.
While there are some reliable choices, the widget selection has to be the weakest element of Instapage, specifically compared with WordPress page builders such as Divi builder and Elementor.
Using a sophisticated WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can add ready-made pricing tables, sliders, reviews, and a lot more items to your pages. However, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages developed by Instapage are all mobile-friendly. Nevertheless, you can change to the mobile view of a page you’re editing, and then make changes that only mobile users will see.
So, if the idea of showing slightly different versions of your landing pages depending upon whether your visitors are utilizing a desktop device or a smartphone sounds attractive to you, Instapage does include this functionality.
However, you can’t rather create two totally different variations of a page. Rather, you can just hide elements you don’t want your mobile users to see.
The Instapage page builder makes the cut for us.
Together with an easy to use user interface, it gives you tremendous freedom when it comes to placing items, while also offering handy support if you wish to align your page aspects precisely.
The absence of widgets or pre-built parts is disappointing, however you can produce most items yourself and then save them for later.
Tracking, Testing and Reporting
Having published a landing page, you can start observing how it’s performing. Among the options is to utilize the integrated heatmap tool to view what your visitors have actually been doing while seeing your pages.
In case your landing page isn’t producing as many leads as you had actually expected, the heatmaps might let you know of any potential issues, such as buttons that your visitors might not be recognizing.
These are mostly forms or buttons that are too far down the page, not in view from where the majority of your audience is scrolling to.
Together with heatmaps, you can also take a look at the conversion rates of your pages and other analytics information to help you foresee their effectiveness.
Google Analytics integration offers you much more insight into the performance of your pages.
For you to get even more conversions out of your visitors, Instapage enables you to run A/B tests on your landing pages, too.
Utilizing the controls, you can develop a copy of a landing page, and then customize the new version of the page, such as changing the call to action.
The tool will then show the various variations of your page to your visitors to see which one performs the best.
Now let’s talk about one of the most crucial element that’ll probably determine your take on this tool: the price.
Instapage offers 2 pricing tiers.
The first level, the Business plan, is $149/ month if you pay annually and includes the most basic functions like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The 2nd level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your money?
If you blog casually, making use of only one or 2 landing pages, most likely not.
Nevertheless, if you’re a dedicated online marketer or business owner who’s constantly running various promotions, or if you’re running a business or marketing group, then I believe Instapage is absolutely worth a shot.
Yes, it can be a hefty expense. However it is justifiably much better than a number of the less expensive options … if you actually use the more advanced features to your advantage.
- True drag and drop builder that does not restrict you in any way
- A huge number of templates, the majority of which are attractive.
- Simple A/B testing
- Built-in analytics and conversion goals
- Lots of integrations with well-liked email marketing services
- Hosted asset delivery for easy lead magnets
- Enables you to edit the mobile variation of your page
- Primarily, the price. The functions are admirable, however they do not come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the most affordable plan. This makes Instapage a lot mores
- The widget list is a little small. For example, it would be useful to have a dedicated pricing table widget.
All things considered, Instapage is an excellent choice for those needing to assemble fast, professional landing pages.
It delivers high-quality pages in a simple-to-use format, which makes it perfect for both beginners and more knowledgeable page designers.
And though its additional features will cost more, they definitely work to enhance the experience.
The use of A/B testing and heatmaps will help guide your strategy and production, and conversion objective tracking will let you understand if you’re on track.
The crux of this, nevertheless, is that if your goal is much better landing pages, you can’t fail with Instapage.
Though it’s not the most desirable option in terms of money, however if you desire a high-powered, optimization-oriented landing page builder, we don’t think Instapage will disappoint you.
Thanks for reading Lead Generation Using Seo – Instapage Review.