Lead Generation Digital Agency – Instapage Review

Here is Lead Generation Digital Agency – Instapage Review.

Introducing a well-optimized landing page could be laborious. You need to go back-and-forth with some designer and, oh yeah, pay a considerable amount of cash … is that always the case?

Not any longer.

Now, you have all kinds of tools required to help you to develop a landing page, rich in features, without needing to know a lick of code.

It’s no news that to get better results from social media contests, ebook downloads, or Pay Per Click campaigns, one needs better landing pages.

And for that, you need a tool like Instapage.

 

Lead Generation Digital Agency

 

Intrigued? Good. Take a look at this evaluation to see if Instapage is the best fit for you.

Functions

 

Templates

Lead Generation Digital Agency

In the description of the product, about 200 templates are said to be offered for you to choose from. However in reality, we discovered there to be only 80.

Some of the existing choices are not full landing pages. For example, the “Thank You” design template isn’t a complete landing page option.

However, while you may not be able to get as many templates as stated, those that are offered to you are of high quality and cover a broad spectrum of goals that will help you.

One feature that we liked in this aspect is the filters. When using the filters, it is quite easy to narrow down the accurate filter that you want as you produce a new landing page.

The Drag-And-Drop Landing Page Editor

 

You might begin with a blank canvas or with one of the design templates, and the Instapage editor would give you the flexibility to customize your landing page.

In fact, freedom has to be the keyword when referring to the Instapage landing page editor.

As compared to even the most innovative WordPress page builders, the Instapage page builder lets you place your elements anywhere you want on the page. Rather than being set up with a column and row-based structure or a grid layout, you’re free to move the products on your page anywhere on the canvas.

Total creative flexibility and a lack of restraints can be overpowering. So, to assist to combat this, Instapage reveals handy grids and markers as you move items around the page, which provides you a simple way to line up your page elements if you wish to do so.

One noteworthy feature of the page builder is that as you move an item around, the distance in between that item and the other page content is displayed, providing perfectionists a hassle-free way to place their page components.

Personalization Options

Lead Generation Digital Agency

You can easily tailor the components that comprise your pages through Instapage.

Instablocks

 

Lead Generation Digital Agency

 

If you’re going to be building-up multiple landing pages, be it for yourself or your customers, Instapage offers an excellent timesaving function that you may value.

That feature is called Instablocks, and it allows you to develop a library of reusable blocks or assets that you can integrate into any of your landing pages.

For instance, you could make a custom testimonials block that includes positive feedback from your users, and then save it as an Instablock. Then, whenever you’re creating a landing page needing testimonials, you can quickly insert that Instablock into the page.

You might also utilize Instablocks for making calls-to-action, page headers, footers, and anything else you can produce with Instapage that you might want to utilize on several pages.

In addition, Instapage likewise provides a different choice of Instablock design templates for you to utilize as starting points for your own assets.

Landing Page Widgets

 

Using the Instapage widgets, you can quickly put in a range of components into your landing page designs. To add one to your page, simply click one of the widget icons on the sidebar menu of the editor, and it’s instantly dropped onto the canvas.

You can then move it around the page and begin editing its content and appearance. You can likewise specify the action related to a widget, such as defining what happens when someone clicks a button.

While there are some efficient options, the widget selection has to be the weakest aspect of Instapage, specifically compared with WordPress page builders such as Divi builder and Elementor.

Utilizing an advanced WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can add ready-made pricing tables, sliders, reviews, and a lot more items to your pages. However, you can’t do that with Instapage.

Mobile-Friendly Page Designs

Lead Generation Digital Agency

By default, all landing pages developed by Instapage are all mobile-friendly. Nevertheless, you can change to the mobile view of a page you’re editing, and after that make changes that only mobile users will see.

So, if the idea of showing a little different variations of your landing pages depending upon whether your visitors are using a desktop device or a mobile phone sounds appealing to you, Instapage does include this functionality.

However, you can’t rather create two totally different variations of a page. Rather, you can just hide elements you don’t want your mobile users to see.

The Instapage page builder makes the cut for us.

Along with an easy to use interface, it gives you enormous liberty when it comes to placing items, while also providing handy assistance if you wish to align your page components exactly.

The lack of widgets or pre-built elements is frustrating, however you can produce most items yourself and after that save them for later.

Tracking, Testing and Reporting

Lead Generation Digital Agency

Having published a landing page, you can begin observing how it’s performing. One of the options is to utilize the integrated heatmap tool to see what your visitors have actually been doing while seeing your pages.

In case your landing page isn’t generating as many leads as you had actually anticipated, the heatmaps could let you know of any prospective concerns, such as buttons that your visitors may not be recognizing.

These are primarily forms or buttons that are too far down the page, not in view from where most of your audience is scrolling to.

In addition to heatmaps, you can also have a look at the conversion rates of your pages and other analytics data to help you predict their effectiveness.

Google Analytics integration offers you even more insight into the performance of your pages.

For you to get even more conversions out of your visitors, Instapage enables you to run A/B tests on your landing pages, too.

Utilizing the controls, you can produce a copy of a landing page, and after that modify the brand-new version of the page, such as altering the call to action.

The tool will then show the different variations of your page to your visitors to see which one performs the best.

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Lead Generation Digital Agency

Instapage Pricing

Lead Generation Digital Agency

Now let’s talk about one of the most crucial element that’ll probably identify your take on this tool: the price.

Instapage offers 2 pricing tiers.

The very first level, the Business plan, is $149/ month if you pay annually and includes the most basic features like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.

The 2nd level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.

So … is Instapage worth your cash?

If you blog casually, utilizing only one or more landing pages, most likely not.

However, if you’re a dedicated marketer or entrepreneur who’s constantly running different promos, or if you’re running a business or marketing group, then I think Instapage is certainly worth a shot.

Yes, it can be a hefty cost. But it is justifiably much better than much of the less expensive options … if you really utilize the advanced functions to your benefit.

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Pros

 

  • True drag and drop builder that doesn’t limit you in any way
  • A large number of templates, most of which are appealing.
  • Simple A/B testing
  • Built-in analytics and conversion objectives
  • Lots of integrations with favored e-mail marketing services
  • Hosted asset delivery for easy lead magnets
  • Allows you to edit the mobile variation of your page

Cons

 

  • Generally, the cost. The functions are admirable, however they do not come cheap. Casual users may be priced out by the charges.
  • There’s no A/B testing in the cheapest plan. This makes Instapage much mores
  • The widget list is a little small. For example, it would be useful to have a dedicated pricing table widget.

 

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Lead Generation Digital Agency

 

Final Thoughts

 

All things considered, Instapage is a terrific option for those needing to put together quick, professional landing pages.

It provides top quality pages in a simple-to-use format, which makes it ideal for both beginners and more knowledgeable page designers.

And though its extra functions will cost more, they certainly work to boost the experience.

The use of A/B testing and heatmaps will help guide your strategy and production, and conversion goal tracking will let you know if you’re on track.

The crux of this, nevertheless, is that if your objective is better landing pages, you can’t fail with Instapage.

Though it’s not the most preferable option in terms of money, but if you want a high-powered, optimization-oriented landing page builder, we don’t believe Instapage will disappoint you.

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