Here is Lead Generation Data Collection – Instapage Review.
Releasing a well-optimized landing page could be difficult. You need to go back-and-forth with some designer and, oh yeah, pay a significant amount of money … is that always the case?
Now, you have all kinds of tools required to help you to build a landing page, rich in features, without having to know a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or PPC campaigns, one requires better landing pages.
And for that, you need a tool like Instapage.
Intrigued? Great. Have a look at this review to see if Instapage is the best fit for you.
In the description of the product, about 200 design templates are stated to be available for you to select from. However in reality, we found there to be just 80.
A few of the existing choices are not full landing pages. For instance, the “Thank You” design template isn’t a complete landing page option.
However, while you might not be able to get as many templates as specified, those that are offered to you are of high quality and cover a broad spectrum of objectives that will assist you.
One function that we liked in this element is the filters. When making use of the filters, it is quite easy to narrow down the precise filter that you desire as you produce a new landing page.
The Drag-And-Drop Landing Page Editor
You might begin with a blank canvas or with one of the design templates, and the Instapage editor would offer you the freedom to customize your landing page.
In fact, flexibility has to be the keyword when referring to the Instapage landing page editor.
As compared to even the most innovative WordPress page builders, the Instapage page builder lets you place your elements wherever you desire on the page. Rather than being set up with a column and row-based structure or a grid design, you’re free to move the products on your page anywhere on the canvas.
Total creative freedom and a lack of restrictions can be overpowering. So, to help to fight this, Instapage shows useful grids and markers as you move items around the page, which provides you a simple method to line up your page elements if you want to do so.
One stand-out feature of the page builder is that as you move an item around, the distance between that item and the other page content is shown, giving perfectionists a trouble-free method to place their page components.
You can easily personalize the aspects that make up your pages through Instapage.
If you’re going to be building-up multiple landing pages, be it for yourself or your clients, Instapage provides a terrific timesaving feature that you may value.
That feature is called Instablocks, and it allows you to construct a library of reusable blocks or assets that you can integrate into any of your landing pages.
For example, you might make a custom testimonials block that includes positive feedback from your users, and then save it as an Instablock. Then, whenever you’re developing a landing page requiring testimonials, you can quickly insert that Instablock into the page.
You could likewise use Instablocks for making calls-to-action, page headers, footers, and anything else you can develop with Instapage that you may want to use on numerous pages.
Moreover, Instapage also provides a diverse selection of Instablock design templates for you to use as beginning points for your own assets.
Landing Page Widgets
Using the Instapage widgets, you can quickly put in a variety of elements into your landing page designs. To include one to your page, simply click on one of the widget icons on the sidebar menu of the editor, and it’s quickly dropped onto the canvas.
You can then move it around the page and begin editing its content and look. You can likewise specify the action linked with a widget, such as defining what happens when someone clicks a button.
While there are some effective alternatives, the widget selection needs to be the weakest element of Instapage, especially compared with WordPress page builders such as Divi builder and Elementor.
Using a sophisticated WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can include ready-made pricing tables, sliders, reviews, and much more items to your pages. Nevertheless, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages developed by Instapage are all mobile-friendly. However, you can change to the mobile view of a page you’re editing, and after that make changes that only mobile users will see.
So, if the idea of showing slightly different variations of your landing pages depending upon whether your visitors are utilizing a desktop device or a smartphone sounds attractive to you, Instapage does include this functionality.
However, you can’t rather create two totally different versions of a page. Rather, you can only conceal components you don’t want your mobile users to see.
The Instapage page builder makes the cut for us.
Together with an easy to use interface, it gives you immense freedom when it concerns placing items, while also offering valuable assistance if you want to align your page components exactly.
The lack of widgets or pre-built parts is frustrating, but you can create most items yourself and then save them for later on.
Tracking, Testing and Reporting
Having published a landing page, you can start observing how it’s performing. One of the choices is to use the integrated heatmap tool to see what your visitors have been doing while seeing your pages.
In case your landing page isn’t generating as many leads as you had anticipated, the heatmaps could let you know of any potential problems, such as buttons that your visitors might not be recognizing.
These are mainly forms or buttons that are too far down the page, not in view from where the majority of your audience is scrolling to.
Together with heatmaps, you can likewise take a look at the conversion rates of your pages and other analytics data to assist you foresee their effectiveness.
Google Analytics integration gives you a lot more insight into the performance of your pages.
For you to get back at more conversions out of your visitors, Instapage enables you to run A/B tests on your landing pages, too.
Using the controls, you can create a copy of a landing page, and then modify the new version of the page, such as altering the call to action.
The tool will then show the different variations of your page to your visitors to see which one performs the very best.
Now let’s talk about one of the most crucial aspect that’ll probably determine your take on this tool: the cost.
Instapage offers 2 pricing tiers.
The first level, the Business plan, is $149/ month if you pay annually and consists of the most basic features like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The second level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your money?
If you blog casually, using only one or 2 landing pages, most likely not.
Nevertheless, if you’re a dedicated marketer or business owner who’s always running various promotions, or if you’re running a business or marketing team, then I believe Instapage is absolutely worth a shot.
Yes, it can be a hefty cost. But it is justifiably much better than many of the cheaper alternatives … if you in fact utilize the advanced features to your benefit.
- True drag and drop builder that does not limit you in any way
- A huge variety of design templates, the majority of which are attractive.
- Easy A/B testing
- Integrated analytics and conversion objectives
- Lots of integrations with favored email marketing services
- Hosted asset delivery for simple lead magnets
- Allows you to edit the mobile variation of your page
- Mainly, the price. The functions are admirable, but they do not come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the most inexpensive plan. This makes Instapage even mores
- The widget list is a little small. For example, it would be helpful to have a dedicated pricing table widget.
All things considered, Instapage is an excellent choice for those needing to assemble fast, professional landing pages.
It provides top quality pages in a simple-to-use format, which makes it perfect for both newbies and more experienced page designers.
And though its additional features will cost more, they certainly work to boost the experience.
The use of A/B testing and heatmaps will help guide your strategy and development, and conversion goal tracking will let you know if you’re on track.
The essence of this, however, is that if your goal is better landing pages, you can’t fail with Instapage.
Though it’s not the most desirable option in terms of money, but if you want a high-powered, optimization-oriented landing page builder, we do not believe Instapage will dissatisfy you.
Thanks for reading Lead Generation Data Collection – Instapage Review.