Here is Lead Generation And Donor Creation – Instapage Review.
Launching a well-optimized landing page could be laborious. You have to go back-and-forth with some designer and, oh yeah, pay a significant amount of money … is that always the case?
Not any longer.
Now, you have all types of tools required to help you to develop a landing page, rich in functions, without having to understand a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or Pay Per Click campaigns, one requires much better landing pages.
And for that, you need a tool like Instapage.
Intrigued? Good. Take a look at this evaluation to see if Instapage is the ideal fit for you.
In the description of the product, about 200 templates are said to be readily available for you to pick from. But in reality, we discovered there to be only 80.
A few of the existing alternatives are not complete landing pages. For instance, the “Thank You” template isn’t a complete landing page option.
Nonetheless, while you might not be able to get as many templates as mentioned, those that are offered to you are of high quality and cover a broad spectrum of objectives that will assist you.
One feature that we liked in this element is the filters. When utilizing the filters, it is pretty simple to narrow down the precise filter that you want as you develop a new landing page.
The Drag-And-Drop Landing Page Editor
You might start with a blank canvas or with one of the templates, and the Instapage editor would give you the freedom to customize your landing page.
In fact, flexibility needs to be the keyword when referring to the Instapage landing page editor.
As compared to even the most innovative WordPress page builders, the Instapage page builder lets you place your elements any place you want on the page. Rather than being set up with a column and row-based structure or a grid layout, you’re free to move the items on your page anywhere on the canvas.
Total creative liberty and a lack of restraints can be overpowering. So, to help to combat this, Instapage shows handy grids and markers as you move items around the page, which offers you an easy method to line up your page components if you wish to do so.
One noteworthy function of the page builder is that as you move an item around, the distance between that item and the other page content is displayed, providing perfectionists a hassle-free method to position their page elements.
You can easily personalize the aspects that comprise your pages through Instapage.
If you’re going to be building-up numerous landing pages, be it on your own or your clients, Instapage provides a great timesaving function that you may appreciate.
That feature is called Instablocks, and it enables you to build a library of reusable blocks or assets that you can integrate into any of your landing pages.
For example, you might make a custom testimonials block that includes positive feedback from your users, and then save it as an Instablock. Then, whenever you’re developing a landing page requiring testimonials, you can rapidly place that Instablock into the page.
You might also use Instablocks for making calls-to-action, page headers, footers, and anything else you can create with Instapage that you might want to use on numerous pages.
Moreover, Instapage likewise offers a varied selection of Instablock templates for you to utilize as starting points for your own assets.
Landing Page Widgets
Utilizing the Instapage widgets, you can rapidly put in a variety of components into your landing page designs. To add one to your page, simply click on one of the widget icons on the sidebar menu of the editor, and it’s quickly dropped onto the canvas.
You can then move it around the page and begin modifying its content and look. You can likewise define the action related to a widget, such as specifying what occurs when someone clicks on a button.
While there are some reliable choices, the widget selection needs to be the weakest aspect of Instapage, specifically compared with WordPress page builders such as Divi builder and Elementor.
Using a sophisticated WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can include ready-made pricing tables, sliders, reviews, and many more items to your pages. However, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages produced by Instapage are all mobile-friendly. Nonetheless, you can switch to the mobile view of a page you’re editing, and after that make changes that only mobile users will see.
So, if the idea of showing slightly different versions of your landing pages depending on whether your visitors are using a desktop device or a mobile phone sounds appealing to you, Instapage does include this functionality.
However, you can’t quite develop two completely different versions of a page. Rather, you can just hide components you do not want your mobile users to see.
The Instapage page builder makes the cut for us.
Together with an easy to use interface, it offers you immense liberty when it comes to placing items, while also using valuable assistance if you want to align your page components exactly.
The lack of widgets or pre-built parts is frustrating, however you can produce most items yourself and after that save them for later.
Tracking, Testing and Reporting
Having published a landing page, you can start observing how it’s performing. One of the choices is to utilize the built-in heatmap tool to see what your visitors have actually been doing while viewing your pages.
In case your landing page isn’t generating as many leads as you had expected, the heatmaps might let you know of any potential issues, such as buttons that your visitors may not be recognizing.
These are mostly forms or buttons that are too far down the page, not in view from where the majority of your audience is scrolling to.
In addition to heatmaps, you can also take a look at the conversion rates of your pages and other analytics information to help you foresee their effectiveness.
Google Analytics integration gives you even more insight into the performance of your pages.
For you to get back at more conversions out of your visitors, Instapage permits you to run A/B tests on your landing pages, too.
Using the controls, you can produce a copy of a landing page, and then customize the brand-new variation of the page, such as altering the call to action.
The tool will then reveal the various variations of your page to your visitors to see which one performs the best.
Now let’s talk about one of the most crucial aspect that’ll probably identify your take on this tool: the cost.
Instapage offers 2 pricing tiers.
The very first level, the Business plan, is $149/ month if you pay annually and consists of the most fundamental features like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The 2nd level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your money?
If you blog casually, using only one or more landing pages, most likely not.
Nevertheless, if you’re a devoted marketer or business owner who’s constantly running different promotions, or if you’re running a business or marketing group, then I think Instapage is definitely worth a shot.
Yes, it can be a substantial expense. But it is justifiably much better than many of the cheaper options … if you really use the advanced features to your benefit.
- True drag and drop builder that doesn’t limit you in any way
- A vast variety of templates, the majority of which are attractive.
- Basic A/B testing
- Built-in analytics and conversion objectives
- Lots of integrations with favored email marketing services
- Hosted asset delivery for simple lead magnets
- Allows you to modify the mobile variation of your page
- Primarily, the cost. The features are admirable, but they don’t come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the most affordable plan. This makes Instapage a lot mores
- The widget list is a little small. For example, it would be valuable to have a dedicated pricing table widget.
All things considered, Instapage is a fantastic option for those needing to put together fast, professional landing pages.
It provides top quality pages in a simple-to-use format, which makes it perfect for both novices and more skilled page designers.
And though its additional functions will cost more, they certainly work to boost the experience.
Using A/B testing and heatmaps will help guide your strategy and creation, and conversion goal tracking will let you know if you’re on track.
The essence of this, however, is that if your objective is better landing pages, you can’t fail with Instapage.
Though it’s not the most desirable option in terms of money, but if you desire a high-powered, optimization-oriented landing page builder, we do not think Instapage will disappoint you.
Thanks for reading Lead Generation And Donor Creation – Instapage Review.