Lead Generation 101 – Instapage Review

Here is Lead Generation 101 – Instapage Review.

Introducing a well-optimized landing page could be laborious. You have to go back-and-forth with some designer and, oh yeah, pay a considerable amount of money … is that always the case?

Not anymore.

Now, you have all types of tools required to assist you to construct a landing page, rich in functions, without needing to know a lick of code.

It’s no news that to get better results from social media contests, ebook downloads, or PPC campaigns, one needs better landing pages.

And for that, you need a tool like Instapage.

 

Lead Generation 101

 

Intrigued? Good. Take a look at this review to see if Instapage is the right fit for you.

Features

 

Templates

Lead Generation 101

In the description of the product, about 200 design templates are said to be readily available for you to choose from. But in reality, we found there to be just 80.

A few of the existing alternatives are not complete landing pages. For example, the “Thank You” design template isn’t a complete landing page option.

However, while you may not have the ability to get as many templates as mentioned, those that are readily available to you are of high quality and cover a broad spectrum of goals that will assist you.

One feature that we liked in this aspect is the filters. When making use of the filters, it is pretty simple to narrow down the accurate filter that you want as you create a brand-new landing page.

The Drag-And-Drop Landing Page Editor

 

You could start with a blank canvas or with one of the templates, and the Instapage editor would offer you the flexibility to personalize your landing page.

In fact, freedom has to be the keyword when describing the Instapage landing page editor.

As compared to even the most sophisticated WordPress page builders, the Instapage page builder lets you place your components wherever you want on the page. Rather than being set up with a column and row-based structure or a grid layout, you’re free to move the products on your page anywhere on the canvas.

Total creative liberty and a lack of restraints can be overpowering. So, to assist to fight this, Instapage shows helpful grids and markers as you move items around the page, which gives you a simple way to line up your page elements if you wish to do so.

One stand-out feature of the page builder is that as you move an item around, the distance in between that item and the other page content is shown, giving perfectionists a trouble-free method to place their page components.

Modification Options

Lead Generation 101

You can easily personalize the components that comprise your pages through Instapage.

Instablocks

 

Lead Generation 101

 

If you’re going to be building-up numerous landing pages, be it on your own or your clients, Instapage offers a great timesaving feature that you may value.

That feature is called Instablocks, and it allows you to develop a library of reusable blocks or assets that you can integrate into any of your landing pages.

For instance, you might make a custom testimonials block that includes favorable feedback from your users, and after that save it as an Instablock. Then, whenever you’re developing a landing page needing testimonials, you can rapidly place that Instablock into the page.

You could likewise utilize Instablocks for making calls-to-action, page headers, footers, and anything else you can develop with Instapage that you might want to use on a number of pages.

Moreover, Instapage likewise offers a different choice of Instablock design templates for you to utilize as beginning points for your own assets.

Landing Page Widgets

 

Using the Instapage widgets, you can quickly put in a variety of components into your landing page designs. To add one to your page, simply click one of the widget icons on the sidebar menu of the editor, and it’s instantly dropped onto the canvas.

You can then move it around the page and start editing its content and look. You can likewise define the action related to a widget, such as defining what occurs when someone clicks on a button.

While there are some efficient options, the widget selection has to be the weakest aspect of Instapage, particularly compared with WordPress page builders such as Divi builder and Elementor.

Using an innovative WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can add ready-made pricing tables, sliders, reviews, and much more items to your pages. Nevertheless, you can’t do that with Instapage.

Mobile-Friendly Page Designs

Lead Generation 101

By default, all landing pages produced by Instapage are all mobile-friendly. Nevertheless, you can switch to the mobile view of a page you’re modifying, and after that make changes that just mobile users will see.

So, if the idea of showing a little different variations of your landing pages depending on whether your visitors are using a desktop device or a smartphone sounds attractive to you, Instapage does include this functionality.

However, you can’t quite create 2 entirely different variations of a page. Rather, you can just hide elements you don’t want your mobile users to see.

The Instapage page builder makes the cut for us.

In addition to an easy to use interface, it provides you enormous freedom when it concerns positioning items, while also providing practical support if you want to align your page elements specifically.

The absence of widgets or pre-built components is disappointing, however you can create most items yourself and after that save them for later on.

Tracking, Testing and Reporting

Lead Generation 101

Having actually published a landing page, you can start observing how it’s performing. Among the choices is to use the built-in heatmap tool to see what your visitors have been doing while seeing your pages.

In case your landing page isn’t generating as many leads as you had expected, the heatmaps might let you know of any potential concerns, such as buttons that your visitors may not be recognizing.

These are mainly forms or buttons that are too far down the page, not in view from where most of your audience is scrolling to.

In addition to heatmaps, you can likewise take a look at the conversion rates of your pages and other analytics data to assist you foresee their effectiveness.

Google Analytics integration provides you much more insight into the performance of your pages.

For you to get back at more conversions out of your visitors, Instapage permits you to run A/B tests on your landing pages, too.

Utilizing the controls, you can produce a copy of a landing page, and after that modify the brand-new version of the page, such as altering the call to action.

The tool will then reveal the different versions of your page to your visitors to see which one performs the best.

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Lead Generation 101

Instapage Prices

Lead Generation 101

Now let’s talk about one of the most important aspect that’ll most likely identify your take on this tool: the cost.

Instapage offers 2 pricing tiers.

The first level, the Business plan, is $149/ month if you pay annually and consists of the most fundamental features like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.

The second level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.

So … is Instapage worth your money?

If you blog casually, using only one or 2 landing pages, probably not.

Nevertheless, if you’re a dedicated marketer or entrepreneur who’s constantly running various promos, or if you’re running a business or marketing team, then I believe Instapage is definitely worth a shot.

Yes, it can be a significant cost. However it is justifiably much better than a number of the cheaper options … if you in fact utilize the more advanced functions to your benefit.

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Pros

 

  • True drag and drop builder that doesn’t limit you in any way
  • A large variety of templates, most of which are attractive.
  • Easy A/B testing
  • Integrated analytics and conversion objectives
  • Lots of integrations with well-liked email marketing services
  • Hosted asset delivery for simple lead magnets
  • Allows you to edit the mobile version of your page

Cons

 

  • Mainly, the cost. The features are exceptional, but they don’t come cheap. Casual users may be priced out by the charges.
  • There’s no A/B testing in the cheapest plan. This makes Instapage much mores
  • The widget list is a little small. For example, it would be practical to have a devoted pricing table widget.

 

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Lead Generation 101

 

Final Thoughts

 

All things considered, Instapage is a great option for those requiring to put together quick, professional landing pages.

It delivers high-quality pages in a simple-to-use format, that makes it perfect for both newbies and more experienced page designers.

And though its additional functions will cost more, they absolutely work to boost the experience.

The use of A/B testing and heatmaps will help guide your strategy and creation, and conversion objective tracking will let you know if you’re on track.

The crux of this, however, is that if your goal is better landing pages, you can’t go wrong with Instapage.

Though it’s not the most desirable option in terms of money, however if you desire a high-powered, optimization-oriented landing page builder, we don’t think Instapage will disappoint you.

>> Get Instapage Here <<

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Thanks for reading Lead Generation 101 – Instapage Review.