Here is Free Lead Generation Tools – Instapage Review.
Launching a well-optimized landing page could be laborious. You have to go back-and-forth with some designer and, oh yeah, pay a significant amount of money … is that always the case?
Not any longer.
Now, you have all types of tools required to help you to build a landing page, rich in functions, without having to know a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or PPC campaigns, one needs much better landing pages.
And for that, you require a tool like Instapage.
Intrigued? Excellent. Have a look at this review to see if Instapage is the best fit for you.
In the description of the product, about 200 design templates are said to be available for you to select from. But in reality, we found there to be only 80.
Some of the existing alternatives are not full landing pages. For instance, the “Thank You” template isn’t a complete landing page option.
However, while you might not be able to obtain as many templates as mentioned, those that are readily available to you are of high quality and cover a broad spectrum of goals that will help you.
One feature that we liked in this aspect is the filters. When making use of the filters, it is pretty simple to narrow down the precise filter that you desire as you produce a brand-new landing page.
The Drag-And-Drop Landing Page Editor
You might start with a blank canvas or with one of the design templates, and the Instapage editor would offer you the flexibility to personalize your landing page.
In fact, flexibility has to be the keyword when referring to the Instapage landing page editor.
As compared to even the most advanced WordPress page builders, the Instapage page builder lets you position your components anywhere you want on the page. Rather than being configured with a column and row-based structure or a grid design, you’re free to move the items on your page anywhere on the canvas.
Total creative liberty and a lack of constraints can be overpowering. So, to help to combat this, Instapage shows helpful grids and markers as you move items around the page, which gives you a simple way to line up your page elements if you want to do so.
One noteworthy feature of the page builder is that as you move an item around, the distance in between that item and the other page content is shown, offering perfectionists a trouble-free method to place their page components.
You can easily tailor the elements that make up your pages through Instapage.
If you’re going to be building-up several landing pages, be it on your own or your clients, Instapage offers a terrific timesaving feature that you might appreciate.
That function is called Instablocks, and it permits you to develop a library of reusable blocks or assets that you can integrate into any of your landing pages.
For example, you might make a custom testimonials block that includes favorable feedback from your users, and after that save it as an Instablock. Then, whenever you’re producing a landing page requiring testimonials, you can quickly insert that Instablock into the page.
You could likewise use Instablocks for making calls-to-action, page headers, footers, and anything else you can produce with Instapage that you might wish to utilize on numerous pages.
Additionally, Instapage likewise provides a diverse choice of Instablock templates for you to use as starting points for your own assets.
Landing Page Widgets
Utilizing the Instapage widgets, you can quickly put in a range of elements into your landing page designs. To add one to your page, simply click one of the widget icons on the sidebar menu of the editor, and it’s immediately dropped onto the canvas.
You can then move it around the page and start modifying its content and look. You can likewise specify the action related to a widget, such as defining what occurs when somebody clicks on a button.
While there are some efficient choices, the widget selection needs to be the weakest aspect of Instapage, particularly compared with WordPress page builders such as Divi builder and Elementor.
Utilizing an innovative WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can include ready-made pricing tables, sliders, testimonials, and a lot more items to your pages. Nevertheless, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages created by Instapage are all mobile-friendly. Nevertheless, you can change to the mobile view of a page you’re editing, and after that make changes that only mobile users will see.
So, if the idea of showing somewhat different variations of your landing pages depending on whether your visitors are utilizing a desktop device or a smartphone sounds appealing to you, Instapage does include this functionality.
Nevertheless, you can’t rather produce 2 entirely different versions of a page. Rather, you can only conceal elements you don’t desire your mobile users to see.
The Instapage page builder makes the cut for us.
In addition to an easy to use interface, it gives you tremendous flexibility when it concerns positioning items, while likewise using helpful support if you want to align your page elements precisely.
The absence of widgets or pre-built components is disappointing, but you can produce most items yourself and after that save them for later on.
Tracking, Testing and Reporting
Having actually published a landing page, you can begin observing how it’s performing. One of the options is to utilize the integrated heatmap tool to see what your visitors have actually been doing while seeing your pages.
In case your landing page isn’t generating as many leads as you had expected, the heatmaps could let you know of any possible issues, such as buttons that your visitors may not be recognizing.
These are mainly forms or buttons that are too far down the page, not in view from where most of your audience is scrolling to.
Together with heatmaps, you can likewise have a look at the conversion rates of your pages and other analytics information to assist you predict their effectiveness.
Google Analytics integration gives you even more insight into the performance of your pages.
For you to get even more conversions out of your visitors, Instapage enables you to run A/B tests on your landing pages, too.
Utilizing the controls, you can produce a copy of a landing page, and after that modify the new version of the page, such as altering the call to action.
The tool will then show the various versions of your page to your visitors to see which one performs the very best.
Now let’s talk about one of the most vital factor that’ll most likely determine your take on this tool: the cost.
Instapage offers 2 pricing tiers.
The first level, the Business plan, is $149/ month if you pay annually and includes the most fundamental functions like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The 2nd level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your cash?
If you blog casually, making use of only one or two landing pages, most likely not.
Nevertheless, if you’re a devoted online marketer or entrepreneur who’s always running different promotions, or if you’re running a business or marketing team, then I think Instapage is definitely worth a shot.
Yes, it can be a large expense. But it is justifiably better than a lot of the cheaper alternatives … if you really use the advanced features to your advantage.
- True drag and drop builder that doesn’t restrict you in any way
- A vast number of design templates, the majority of which are appealing.
- Easy A/B testing
- Integrated analytics and conversion goals
- Tons of integrations with well-liked email marketing services
- Hosted asset delivery for easy lead magnets
- Permits you to modify the mobile version of your page
- Generally, the cost. The features are admirable, however they don’t come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the cheapest plan. This makes Instapage even mores
- The widget list is a little small. For example, it would be practical to have a dedicated pricing table widget.
All things considered, Instapage is a fantastic option for those requiring to put together quick, professional landing pages.
It delivers high-quality pages in a simple-to-use format, that makes it perfect for both newbies and more experienced page designers.
And though its extra functions will cost more, they absolutely work to enhance the experience.
The use of A/B testing and heatmaps will help guide your strategy and creation, and conversion goal tracking will let you know if you’re on track.
The essence of this, nevertheless, is that if your objective is much better landing pages, you can’t fail with Instapage.
Though it’s not the most desirable option in terms of money, however if you want a high-powered, optimization-oriented landing page builder, we don’t believe Instapage will dissatisfy you.
Thanks for reading Free Lead Generation Tools – Instapage Review.